Both those guitar packs looks great, question is just which one suits you best. Comparing the guitars is the HSS, the second, better in the way that it have a humbucker pickup together with the single coils. This is the standard setup on a Stratocaster, and the first one lacks the humbucker to pick up more heavy, 'filled' sounds of the strings. They're both 21-frets non-jumbo and both have the crappy Fender whammy bar (I am a big Floyd Rose fan...). Both the second is the better one, but both will absolutley work great.
The amps are really different though. The first one looks like a standard amplifier that will work absolutley great all around. Nothing special, just a good amp with capabilities with some distortion if that's you cup of tea. The second one looks a little bit more experimental though. It looks like it got prebuilt backing tracks and a metronome. Metronome is your best friend when learning music, I hope you know, so that's a great feature, but having backtracks that most possibly have nothing to do with learning actual songs is both good and somewhat of a overkill. They will be great if you wanna just sit down and a quick jam and shred off some solos, but something is telling me that it wont be the first thing you'll do with your guitar. And the other thing they promise is '15 special effect presets'. That 'something' is telling me again that you wont be trixing around with delays and chorus effects right off the bat really, and combining that knowledge with the fact that pretty much every effect prebuilt in an amp is garbage makes me think that those will be those knobs you'll turn on, find out that your guitar sounds spacy, you'll say 'oh, cool', strike some random notes, then turn it off, continue playing the song you were learning and never again touch. They will work to make your guitar sound strange, but not in a good way. If you want a delay effect, I'll say you're better off with buying a real delay pedal instead of amp presets. Otherwise is the amps pretty much the same. They are 15w, which is enough to make your parents angry and get phone calls from the neighbours, and you'll be able to handle your amplifier problems with any of those perfectly with probably your next guitar too. The first one will make you look less like a neuwb though, with less inbuilt metronomes and bad effects :p
Other than that have both the packages, as I can see, a softcase, three picks, a TRS cable, a guitar tuner (i.e. a lifesaver), and some extra strings. All the essential stuff in the box, hooray!
Conclusion is that both work great whatsoever, it's more of your personal preferences on for example which genre you wanna play and how the guitar feels, so I would suggesting test both those packages out. Just play some chords, mess around with the sound, and check which one suits you the best.