Sony has always been a company that doesn’t win the 100 meter dash. Instead, they’re more in tune with winning the marathon over a longer period of time. Though in the past, they’ve held the lead for the majority of that marathon, this generation, they’re having to play catch up and they’re doing so very well. What does this have to do with anything? Well, with recent comments from an SCE executive about PlayStation Move expectations, it goes along perfectly with that analogy.
Ray Maguire, SCE Senior Vice President, isn’t expecting millions upon millions of PlayStation Moves to sell on day one. Instead, he believes that word of mouth, much like with the EyeToy, will spread like wildfire and that the Move accessory will pick up and grow over time. However, after visiting and calling in to most GameStop within a 50 mile radius in the Dallas, TX area, I believe Sony is going to be quite surprised with how well the Move actually sells (as will I). What I was told by most managers is that the PlayStation Move is actually exceeding Kinect preorders by a pretty healthy margin at these locations (almost all 50).
I realize this is a small sample size, but if it is a trend, Sony is going to be happy with Day 1 results.
“Move is a natural extension in the same way as we brought EyeToy to PS2,” Ray Maguire told Eurogamer. “Exactly as with EyeToy in the PS2 days, it’s a product that needs to be sampled. You need to get your hands on it. You need to understand it. You need to try it. Am I expecting a massive day one? Not particularly. We didn’t with EyeToy, either. It went on to be massively successful.
“As people saw the value when they tried it they told their friends. Their friends bought it. They told their friends. Word of mouth grew the marketplace. That’s what I expect from Move as well.”
I suppose that taking this stance publicly will make things a lot easier for the company if things don’t go too well. In fact, gamers may appreciate the lack of arrogance that Sony usually portrays with its products. How many of you guys have PlayStation Move on preorder? I know that I have 3 Starter Kits preordered to give away to our readers — but that’s about it!
Source: http://www.playstationuniversity.com/sony-doesnt-expect-big-day-1-for-move-4353/
Comments?
Ray Maguire, SCE Senior Vice President, isn’t expecting millions upon millions of PlayStation Moves to sell on day one. Instead, he believes that word of mouth, much like with the EyeToy, will spread like wildfire and that the Move accessory will pick up and grow over time. However, after visiting and calling in to most GameStop within a 50 mile radius in the Dallas, TX area, I believe Sony is going to be quite surprised with how well the Move actually sells (as will I). What I was told by most managers is that the PlayStation Move is actually exceeding Kinect preorders by a pretty healthy margin at these locations (almost all 50).
I realize this is a small sample size, but if it is a trend, Sony is going to be happy with Day 1 results.
“Move is a natural extension in the same way as we brought EyeToy to PS2,” Ray Maguire told Eurogamer. “Exactly as with EyeToy in the PS2 days, it’s a product that needs to be sampled. You need to get your hands on it. You need to understand it. You need to try it. Am I expecting a massive day one? Not particularly. We didn’t with EyeToy, either. It went on to be massively successful.
“As people saw the value when they tried it they told their friends. Their friends bought it. They told their friends. Word of mouth grew the marketplace. That’s what I expect from Move as well.”
I suppose that taking this stance publicly will make things a lot easier for the company if things don’t go too well. In fact, gamers may appreciate the lack of arrogance that Sony usually portrays with its products. How many of you guys have PlayStation Move on preorder? I know that I have 3 Starter Kits preordered to give away to our readers — but that’s about it!
Source: http://www.playstationuniversity.com/sony-doesnt-expect-big-day-1-for-move-4353/
Comments?